Meta's Threads was a huge hit a few months ago when Mark Zuckerberg's social media conglomerate used Instagram's massive reach to turn its early rival Twitter/X into a viral sensation. It didn't help X that Elon Musk was messing things up, and Meta acted well at one of X's low points.
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In typical Meta fashion, Instagram has made activating Threads accounts super easy. This helped boost the initial numbers well beyond what a brand new app would normally be able to do. Annoyingly, Meta also made it impossible to log out of Threads once you've activated an account. Deleting a Threads account would also mean deleting your entire Instagram account, an option that no longtime Instagram user would seriously consider.
Meta offered users a way to disable their Threads profiles without actually deleting them. At the time, Instagram chief Adam Mosseri said the company would work on a way to completely delete Threads without also deleting Instagram. That was in July. Fast forward to mid-November, Mosseri finally announced the feature.
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Mosseri took to Topics to announce support for deleting a Threads profile from your Instagram account:
We're rolling out a way to delete your Threads profile separately from your Instagram account. To delete your Threads profile, visit Settings → Account → Delete or deactivate profile and select delete.
Deleting Threads is incredibly simple, as seen above. But Instagram will continue to present both options to you. You can deactivate the profile if you think you will use it later. Or you can delete it completely.
The last option is your best choice if you tested Threads just to see what it can do and don't plan to use it. You can reactivate your Threads profile or open a new one whenever you want.
Mosseri also announced a second feature that Instagram will roll out based on user feedback:
We recently introduced a feature that makes it easier for people to see Threads posts directly on Facebook and Instagram, to help expand your audience and increase your reach. We've heard feedback that you want more control over the experience, so we're rolling out a way to opt out of showing outside of Topics in Settings → Privacy.
Topics that appear directly on Facebook and Instagram are exactly the type of feature Meta would launch. It is a way to increase the visibility of Threads. Rival X was a hit in the first few weeks after launching this summer. But Threads didn't kill Musk's social platform, nor is it as hot as it once was.
Fortunately, Meta is making it possible to stop sharing your threads outside of the app.
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Meta's Threads was a big success a few months ago, when Mark Zuckerberg's social media conglomerate used Instagram's massive reach to turn its first rival Twitter/X into a viral sensation. It didn't help X's case that Elon Musk was stirring things up, and Meta acted smartly at one of X's low points.
In the typical Meta style, Instagram made activating Threads accounts very easy. This helped boost initial numbers far beyond what a brand-new app would normally be capable of. Annoyingly, Meta also made it impossible to leave Threads once you've activated an account. Deleting a Threads account would also mean deleting your entire Instagram account, an option no longtime Instagram user would seriously consider.
Meta offered users a way to deactivate their Threads profiles without actually deleting them. At the time, Instagram head Adam Mosseri said the company would work on a way to completely delete Threads without also deleting Instagram. That was in July. Fast forward to mid-November, Mosseri finally announced the feature.
Mosseri took to Topics to announce support for deleting a Threads profile from your Instagram account:
We're rolling out a way to delete your Threads profile separately from your Instagram account. To delete your Threads profile, go to Settings → Account → Delete or deactivate profile and select delete.
Deleting Threads is incredibly simple, as seen above. But Instagram will continue to present both options to you. You can deactivate the profile if you think you'll use it later. Or you can delete it completely.
The latter option is your best choice if you tested Threads just to see what it can do and don't plan on using it. You can reactivate your Threads profile or open a new one whenever you want.
Mosseri also announced a second feature that Instagram will roll out based on user feedback:
We recently introduced a feature that makes it easier for people to see Threads posts directly on Facebook and Instagram, to help expand their audience and increase their reach. We heard feedback that you want to have more control over the experience, so we're rolling out a way to cancel the display outside of Threads in Settings → Privacy.
Threads appearing directly on Facebook and Instagram are exactly the kind of feature that Meta would roll out. It's a way to increase Threads' visibility. X rival was a hit in the first weeks after its launch this summer. But Threads didn't kill Musk's social platform, nor is it as hot as it once was.
Fortunately, Meta is enabling to stop sharing your Threads outside the app.